https://www.facebook.com/IndieCraftOH/ https://indiecraftoh.com/ Our annual music and craft beer festival - IndieCraft - was completely rebranded in 2022 with marketing vehicles including event posters, social media, digital billboards, banners, and website. The event lacked a definable brand identity until this year. The band lineup which included iconic indie band, Guided by Voices, and revamped branding/marketing boosted total attendance to 4K+ over [...]
https://issuu.com/christopherschutte2/docs/2022_gscvb_visitor_guide_-_single_pages Our print guide is our flagship marketing piece. In 2022 we completely reimagined the guide with a "field notes" concept and a more illustrative feel to differentiate the book in a crowded marketplace. The more compact size - and soft-touch aquaeous cover - makes the guide a more valuable "carry along" while in market where the improved mapping can [...]
https://www.visitgreaterspringfield.com/ Our website is our key marketing portal and, as such, we have invested significant resources into its redevelopment. We have added dynamic content to the site over the past year including: video, social media feeds, storytelling content (via the TourismOhio Co-Op), and influencer content. Our intended audience is the travel decision maker with a distinct call to "Find Your [...]
