https://www.facebook.com/IndieCraftOH/
https://indiecraftoh.com/

Our annual music and craft beer festival – IndieCraft – was completely rebranded in 2022 with marketing vehicles including event posters, social media, digital billboards, banners, and website. The event lacked a definable brand identity until this year.

The band lineup which included iconic indie band, Guided by Voices, and revamped branding/marketing boosted total attendance to 4K+ over the three day event. That was nearly double our estimated attendance in 2021. Our downtown adjacent hotels were also completely sold out for the weekend.