Thursday, March 12
9:30 – 10 a.m. — Registration / Continental Breakfast
10 – 10:45 a.m. — AI: Don’t Panic… – Cliff Ward, Orange 142
11 – 11:10 a.m. — Morning Break
11:15 – 12:15 p.m. — Stop Overlooking It: Word of Mouth Strategies that Actually Work – Dustin Rowe, What’s Good
12:15 – 12:25 p.m. — Working Lunch
12:30 – 1:15 p.m. — Telling Ohio’s Story Together – Sarah Wickham, Tourism Ohio Save
1:15 – 1:25 p.m. — Afternoon Break 1
1:30 – 2:15 p.m. — AI Search Optimization for Destinations – Richard Tattory, NextTown AI
2:15 – 2:25 p.m. — Afternoon Break 2
2:30 – 3:15 p.m. — Breaking Barriers, Boosting Tourism: The Untapped Potential of Accessible Travel – Arturo Gaona, Wheel the World
3:15 – 3:25 p.m. — Afternoon Break 3
3:30 – 4:15 p.m. — From Tech Noise to Competitive Edge: Leading Your Destination Through the AI Shift – Jennifer Fournier, Kick Push
4:15 – 5 p.m. — Budget‑Size Roundtables: Regional Challenges, Funding Pressures, and Collaborative Solutions Across Ohio CVBs
5 p.m. — Conclusion and Overview of Evening Activities
7 p.m. — COSI After Dark
Friday, March 13
8 a.m. — Continental Breakfast
8:30 – 9:30 a.m. — OACVB Board Meeting
9:45 a.m. — Break
10 – 11 a.m. — The Science of Wanderlust – Marissa Moore, Expedia Group Advertising
11:30 a.m. — Conclusion